About Us
Alessandro, co-founder of Fearlix Srl, is the heart and mind behind Xwaa — a platform born from a blend of passion, hands-on experience, and innovation. His all-round knowledge of the cycling world comes from firsthand experience: he was a competitive Cross Country Olympic (XCO) athlete up to the Under23 category, a Level 1 Instructor certified by the FCI, an A.M.I. Bike certified tour guide, and a mechanical assistant for the Superbike Bravi Platforms Team in national and international competitions.
He worked with Cingolani Srl, where he also attended the Trek University technical course, specializing in advanced bike maintenance. In this environment, working closely with athletes, teams, and workshops, he gained a clear vision: the bike maintenance sector has great growth potential, especially in terms of digitalization.
From this awareness, Xwaa was born — not to replace the expertise of workshops, but to support and enhance them with a simple and effective digital tool. It’s also designed for all bike users — from enthusiasts to amateurs — to help them accurately and automatically track their bike's condition and maintenance. The app connects to platforms like Strava and Garmin, imports the kilometers traveled by bikes and components, and notifies the user when it's the right time to take action, helping to prevent issues and extend the bike’s lifespan.
Alongside Alessandro are Luca and Valentino, friends and co-founders of Fearlix. Luca, a developer with a background in computer science, turned the idea into a technologically advanced product. Valentino, a business and economics student, contributed his strategic vision to guide the project in the entrepreneurial world.
In 2023, through the Xwaa project, Fearlix Srl was officially born. It won the START&INNOVA GIOVANI grant, with the goal of bringing innovation and real value to the world of cycling and custom software solutions.